Microsoft submitted a new standard for protecting privacy on the Web and last week, the World Wide Web Consortium (W3C) approved it and agreed to publish it. The new industry standard would help give consumers the option to say they don’t want their actions and movements on the web to be tracked. This is a major new feature in Microsoft’s Internet Explorer 9 web browser, which is now available as a release candidate. the Tracking Protection Lists in IE 9 can block or allow third party content, thus controlling which information is shared with the web sites that a user visits. The timing is right, coming right after the Federal Trade Commission’s “Do Not Track” proposal.
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