How cloud hosting provides businesses with a competitive edge

In a world dominated by e-commerce, the choice you make for your web-hosting services has a direct impact on the value gained from the Internet. While choosing the right hosting services is not always a walk in the park, since marketers make every package choice look attractive, a keener look can reveal contrasting differences. Currently, the most popular hosting categories available are traditional single-server account hosting and cloud hosting, which is increasingly redefining operational efficiencies.

What is the difference between cloud hosting and traditional hosting?

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Cloud web hosting primarily gains its distinction by eliminating the need to depend on a single physical server and instead depends on an advanced electronic structure where your website data is stored in multiple virtual resources. Traditional hosting, on the other hand, refers to the standard approach where a website is hosted in a single physical server which is also used to offer similar services to other sites. Each of the hosting options comes with its own benefits, but cloud hosting gets the upper hand because of the following factors.

Enhanced performance

The sheer fact that you depend on a cloud-based architecture gives you the confidence that your clients will always have the best experience when using your website due to zero downtime and incredible speeds due to parallel transfers. This is very different from what you can see in traditional hosting. Traditional hosting has a limited resource pipeline, constrained by the resources on the server and the simultaneous demands of all the users. Cloud architecture instead uses parallel resources from a pool of dozens, or even hundreds of servers simultaneously, giving you a much greater ability to “flex” when needed. As the necessity for an enhanced user experience becomes ranked among the primary considerations for the modern client, this is a factor you cannot overlook. People visiting websites today are far less tolerant of the idea of waiting for them to load or, worse yet, discovering that the resource they are after is currently unavailable.

Scalability

The benefits of instant upgrading is a strength that cloud hosting for web resellers will highly benefit from as they have sufficient resources to meet their current demands. Reseller agencies work on demand, and as the number of their websites increases, it becomes vital to have more CPU and RAM to support all the traffic and data from the sites. In case of traditional hosting, any upgrade disrupts the workflow and causes downtime, sometimes quite a prolonged one, which isn’t something most website owners are happy about. Cloud hosting is not limited, and at a click of a button, an upgrade is possible without the need for downtime or interrupting sites that are currently running. This means that a hosting provider can easily upgrade its assets without causing any inconveniences to its clients, providing smooth service – exactly what they came for in the first place.

Data loss prevention

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If you are a web reseller, security should be your top priority, something you should provide to all your clients without exceptions, for we live in the age of data analytics. Cloud hosting is the next logical evolutionary step from the system of continuously creating backups for the event of any failures that might result in data loss thanks to using data mirroring. This essentially means that at any particular moment all your data is not limited to a single location but is distributed across different devices, providing a backup system that doesn’t require manual control and keeps you constantly ready for the worst case scenario. Even if any individual device holding the information of your clients suffers a breakdown, it will not influence the overall safety of the data – it will still remain unscathed in a number of different locations.

Super speed

With cloud web hosting, all the websites a reseller offers never have to slow down because of high traffic. A combination of low density and dedicated servers is the winning factor that eliminates any potential glitches that might affect the super-fast speeds. The use of multiple servers means that the load can be easily balanced between a number of different servers — as a result, service slowdown is much less likely to happen than in case of a single server that can be easily overwhelmed in case of a sudden and unexpected surge of traffic.

Lower costs

The use of cloud hosting eliminates the need for purchasing one’s own hardware, buying or renting space to house it, and paying for its maintenance. All this significantly decreases one’s capital expenditure when compared to on-premises, or owned, servers. In addition to that, the flexibility with which such hosting can be scaled up when necessary means that you can always pay exactly for the capacity you use and not a dollar more. There is no need to get more capacity than you currently use — if the need to scale up arises, you will be able to do so without delays, and your business won’t suffer.

Disaster recovery

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Although there is no such thing as a completely disaster-proof system, cloud hosting is a huge step toward this ideal when compared to traditional hosting. For example, most cloud hosting data centers use backup power generation to guarantee that they will go on sending information in case of a utility failure. It is a norm to use systems that automatically collect diagnostic information about any failures, restart the equipment and immediately notify maintenance specialists about any issues. All this decreases the chances of loss of service and speeds up the process of setting things right in case a downtime happens.

Availability of critical services

Cloud hosting improves not just public websites, but also internal services of your company. Using it means that your employees will never face a situation in which they are incapable to access some critical piece of information or to submit their performance data to the headquarters. Thus, it affects not just how your business is perceived by the outsiders, but how smoothly it functions as well.

Now is the time to consider making a move to fully managed cloud hosting. You’ll enjoy the reduced management overhead, improved performance, and peace of mind.

Featured image: Pexels

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