HTCmail: Right Service at the right time

HTCmail is 100% hosted & managed email service based on Microsoft Hosted Exchange. PDA maker HTC introduced this service along with the announcement of HTC TyTN II launch early this month. TyTN II model is great for Mobile business users (See the picture below) and running on Windows Mobile 6. It has high speed HSDPA connectivity which is 9 times faster than 3G and in-built GPS. Will HTC compete with RIM? It doesn’t seem to me a strong competitor for RIM in the enterprise market, but users in SME sector will prefer to use this over blackberry.

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Great Combination!

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“HTC – smart mobility” – The tagline says it all. HTC is getting smarter and smarter when it comes to mobility. Now with HTCmail, it will start offering hosted exchange services – truly great combination. HTCmail is powered by Hosted Exchange 2007 technology. With Windows Mobile 6, mails are instantly delivered to the HTC device through MS outlook 2007 with real time access of up to 5 different email accounts. According to HTC, HTCmail service is compatible with all HTC devices. I haven’t seen the pricing and its various subscription plans anywhere on the net and unfortunately, it’s only available in some part of Europe.

Key features of HTCmail hosted service

1. Business-critical information is always backed-up, up to date and protected.
2. Users can sign up and manage their account online and 24-hour customer service centre.
3. 2GB Mailbox size.
4. 20MB mail send size limit.
5. Email Protection Service: Anti-virus and anti-spam capabilities.
6. Flexible subscriptions packages.
7. Windows Mobile 5.0 and Windows Mobile 6 devices compatibility.
8. Free trial for 2 month (no obligation)…. This is pretty good!.

Who benefits from HTCmail?

“Anywhere access to information” service from HTCmail is best suited for Small to Medium Enterprises (SMEs) by eliminating the ongoing expense of on-premise Infrastructure, software and IT experts. Small companies with lesser than 100 employees are always the potential for outsourcing e-mail. According to recent IDC survey “Many small-business e-mail accounts in US & Europe are now outsourced and some of them are considering for outsourcing”. Read an interesting article on outsourcing email management here. I expect more such players to come in the market soon and consumers will have more choice in terms of price and plans. In brief, HTCmail is right service at the right time of TyTN II launch.


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