REDWOOD SHORES, Calif. 05-FEB-2007 05:00 AM Forrester Research, a leading independent research firm, has recognized Oracle’s Siebel CRM as having the strongest current offering in the latest Forrester Wave Evaluation: Enterprise CRM Suites, Q1 February 2007. Forrester also names Oracle’s Siebel CRM On Demand, Oracle’s PeopleSoft Enterprise CRM and the Oracle E-Business Suite as strong performers in this recent report.
“Siebel CRM provides a very strong and comprehensive architecture and platform supporting all typically necessary requirements,” reported Forrester Analyst William Band. “By providing the broadest suite of CRM applications encompassing both cross-industry and deep vertical industry requirements, Siebel CRM provides the necessary best-of-breed CRM capabilities required to empower users in addressing customer needs.”1
To assess the state of the CRM market, Forrester analyzed strengths and weaknesses of the leading enterprise CRM suites vendors across 493 criteria in three areas of current offering, strategy and market presence.
“We are pleased that our flagship CRM product, Siebel CRM, was named a leader,” said Oracle Senior Vice President of CRM Products Ed Abbo. “Oracle is committed to CRM by demonstrating innovation and customer successes across all product families and industries helping organizations address their customer needs.”