The Xtreme Minute: Hey Apple! What happened to ‘Think Different’?

Welcome to the Xtreme Minute for Friday, Sept. 28. This is our rundown of the hot tech topics that were up for discussion in this week’s TechGenix Xtreme podcast with Louise Chalupiak and Peter King.

We kick off the podcast with an article by Mitch Tulloch titled, Fake tech support scams and how to deal with them. Mitch divulges the fact that no matter how tech savvy we are, or just think we are, all of us are potential victims of phishing attacks. The only real line of defense for the enterprise is education and this is not just a one-time effort.

It is September and so Sukesh Mudrakola enlightens us about the 11th iteration of the iPhone with his article, New iPhones! Everything you need to know about Apple’s latest launch. Even amongst all the hype, we cannot help but wonder, does Apple no longer “Think Different? This is a great synopsis of the three new models as well as the Apple Watch Series 4. Sorry folks, no news about wireless charging.

The podcast wraps up with Rahul Sharma and A shoutout to IVR: Let interactive voice response systems boost your business. Without question, when communication is great it is reflected in the quality of the brand. That said, we cannot help but wonder if communication would improve if IVR would stop trying to emulate human behavior and just do a more efficient and effective job?

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